Skip to content

Select country

Please select your shipping location and currency from the list below.

Selected country/currency

United Kingdom United Kingdom (GBP £)
United Kingdom (GBP £)
United States (USD $)
EUROPE (EUR €)
Saudi Arabia (SAR ﷼)
UAE (AED)
Qatar (QAR)
Israel (ILS ₪)
Australia (AUD $)
Canada (CAD $)

Welcome

Please select your shipping location to continue to our online store

Ingredients

Full Ingredients List

Synthetic Wax, Caprylic/Capric Triglyceride, Polymethylsilsesquioxane, Polyglyceryl-2 Triisostearate, Dimethicone, Bis-Behenyl/Isostearyl/Phytosteryl Dimer Dilinoleyl Dimer Dilinoleate, Isononyl Isononanoate, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Phenyl Trimethicone, Dimethicone/Vinyl Dimethicone Crosspolymer, Cetyl PEG/PPG-10/1 Dimethicone, Silica Silylate, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate [+/- May Contain/Peut Contenir: Red 7 Lake (CI 15850), Yellow 6 Lake (CI 15985), Yellow 5 Lake (CI 19140), Blue 1 Lake (CI 42090), Red 28 Lake (CI 45410), Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891)

Tone Guide

Fair to Medium Skin
Cool - Complexion shows hints of pink
Warm - Complexion shows more hints of yellow/orange

Medium to Deep Skin
Cool - Complexion shows more hints of blue
Warm - Complexion shows more hints of orange/red

If you are a cool or warm tone then move up or down the shade line-up depending on required depth. If your complexion shows no obvious tones, choosing a neutral shade will generally work across all skin tones, whether you are warm, cool or neutral.

Your Bag (0)

Your bag is empty

Shop All
| desc: Blur Liner in shade Opal
| desc: Blur Liner in shade Opal
Blur Liner in shade Opal
| desc: Georgia wears shade Opal
| desc: Georgia wears shade Opal
Georgia wears shade Opal
Blur Liner
Blur Liner
| desc: Blur Liner in shade Opal
| desc: Blur Liner in shade Opal
Blur Liner in shade Opal
Blur Liner
Blur Liner
 | desc: | text: light Grace wears shade Opal
 | desc: | text: light Grace wears shade Opal
Grace wears shade Opal
Blur Liner
Blur Liner

Blur Liner

Lip liner that effortlessly creates the appearance of fuller lips.

4.9
Rated 4.9 out of 5 stars
234

£16.00

4.9
Rated 4.9 out of 5 stars
234
Selected shade:Opal
Opal Light medium pink

In stock

Lightweight

Soft Matte Finish

Vegan

Cruelty Free

Details

The only lip liner you need to create a naturally fuller lip. We designed Blur Liner with a unique and innovative domed applicator that hugs your lip line, blurring as you apply in one simple step.

With a no-need-to-blend diffused soft matte finish, the creamy formula is comfortable and non-drying. Available in 6 true-to-tone shades inspired by real lip tones. We went beyond conventional nudes, with neutral and cool tones to suit all skin tones.

Shipping & Returns

UK Delivery

  • We offer free shipping to the UK on all orders £40 or over.
  • Standard Delivery - 2-3 Working Days - £4.00
  • Next Day Delivery - Order before 4pm - £6.00

Orders placed before 4pm GMT Mon-Fri will be shipped the same day.

For all territories please select your location or refer to our shipping page.

Returns

  • Your return request must be made within 14 days of receiving your order.
  • We can only accept returned makeup items if they are unopened and unused.
How To UseKey IngredientsClaimsResultsFAQs

How To Use

Use Blur Liner as the first step in your lip routine. Follow with Lip Blush for an all-over blur and Lip Gloss to add a high-shine finish.

  1. Blur

    Outline to create the illusion of instantly fuller lips. No need to blur, soften or blend.

  2. Build

    Add depth to colour by applying light pressure and building the formula.

Key Ingredients

Blur-Gel Technology

Helps to smooth and reduce lip lines.

Moisturising Oils

Helps to nourish lips.

Claims

Tested in a clinical trial of 30 women aged 21-55 over 3 days:

  • 93%

    Agreed Blur Liner helps lips appear naturally fuller.

  • 100%

    Agreed Blur Liner was easy to use and apply.

  • 86%

    Agreed Blur Liner enhanced their natural lip colour.

Results

The illusion of instantly fuller lips. Select your desired shade to see results on a model.

FAQs

Can I pair Blur Liner with other lip products?

Yes! Blur Liner works perfectly with our other finishing lip products. Pair with Lip Blush for an all-over blur, or Lip Gloss to add a high shine finish.

Is Blur Liner suitable for all lip types, including dry lips?

Yes! Blur Liner is dermatologically tested and suitable for all lip types. It also contains moisturising oils that help to nourish your lips.

Is Blur Liner transferproof?

Unlike our Lip Sculpt, Blur Liner is not transfer proof. It has been designed for easy touch-ups throughout the day so it can be refreshed as needed.

What is the coverage of Blur Liner?

Blur Liner offers a medium coverage and is buildable. You can layer to achieve your desired effect, but we recommend diffusing for a soft, blurred finish.

What is the difference between Blur Liner and Lip Sculpt?

Blur Liner is designed to create the illusion of instantly fuller lips, while blurring fine lines. Whereas our original Lip Sculpt has a precision applicator that defines and sculpts the natural shape of the lips.

Complete your lip routine

Exfoliate and moisturise lips ready for application.

Add a subtle blush of colour to the centre of lips for an all over blur.

Add for a high shine finish.

01. Prep
  1. Step 01
  2. Step 02
  3. Step 03

Complete your lip routine

Exfoliate and moisturise lips ready for application.

Add a subtle blush of colour to the centre of lips for an all over blur.

Add for a high shine finish.

02. Blush
| desc: Lip Blush in Shade Bloom
Lip Blush
Lip Blush

£16.00

  1. Step 01
  2. Step 02
  3. Step 03

Complete your lip routine

Exfoliate and moisturise lips ready for application.

Add a subtle blush of colour to the centre of lips for an all over blur.

Add for a high shine finish.

03. Gloss
Lip Gloss
Lip Gloss
Lip Gloss

£16.00

  1. Step 01
  2. Step 02
  3. Step 03

Community Feedback

99%would recommend this product
4.9
Rated 4.9 out of 5 stars
Based on 234 reviews
Reviews Summary
Customers say this lip liner creates an effortless, natural-looking effect with its unique blurring formula. Some note issues with the crayon falling out of its packaging. The creamy, soft texture applies smoothly and helps create definition. Many reviews mention the buildable color and easy application process. While some point out it doesn't have extremely long wear time, users appreciate how it fades naturally. The liner works well both alone and paired with other lip products. Reviews frequently highlight its ability to enhance lip appearance subtly.
234 reviews
  • Khadeijah A.
    Verified Buyer
    I recommend this product
    Age 31-40
    Skin Tone Light to Medium
    Hair Colour Black
    Blur Liner Shade Umber
    Product Standouts Colour
    Rated 5 out of 5 stars
    31 minutes ago
    Nice color

    The color is great and winter color

  • Maysoun A.
    Verified Buyer
    Age 25-30
    Skin Tone Fair to Light
    Hair Colour Brunette
    Blur Liner Shade Berry
    Product Standouts Blurring
    Rated 3 out of 5 stars
    1 hour ago
    Color

    Love the shade

  • Jenni M.
    Verified Buyer
    I recommend this product
    Age 31-40
    Skin Tone Light to Medium
    Hair Colour Brunette
    Blur Liner Shade Opal
    Product Standouts Blurring, Colour, The Finish
    Rated 5 out of 5 stars
    11 hours ago
    Best lip liner

    This is a must, glides on and gives a great colour

Reviews LoadedReviews Added